What to Expect in GoHighLevel Before You Sign-up (SNEAK PEEK)

How Can Business Owners Benefit From GoHighLevel CRM?

GoHighLevel offers business owners a comprehensive all-in-one CRM solution that combines contact management, marketing automation, opportunity pipelines, and communication tools in one platform. By switching from expensive solutions like HubSpot (which costs $800+ monthly) to GoHighLevel, businesses can save significantly while gaining more features including website building, forms, calendars, conversations, and reputation management. This powerful platform helps automate follow-ups, track leads, and close more deals with less manual effort, making it an ideal solution for any online business looking to streamline their operations.

Questions People Ask

What features does GoHighLevel include that make it better than other CRMs?
GoHighLevel combines features from multiple tools into one platform including contact management, email marketing, SMS, social media management, website building, appointment scheduling, and marketing automation. It also includes unique features like opportunity pipelines, reputation management, and a marketplace of integrations, eliminating the need for multiple subscriptions and keeping all customer data in one place.

How much does GoHighLevel cost compared to other CRMs?
GoHighLevel offers two main pricing plans: $97/month for unlimited contacts, unlimited users, and all core features, and $297/month for agencies who need to manage multiple accounts. This is significantly lower than competitors like HubSpot, which can cost $800+ per month, while still providing more comprehensive features and unlimited contacts regardless of how your database grows.

Can GoHighLevel replace my current marketing tools?
Yes, GoHighLevel can replace multiple tools including your CRM, email marketing platform, SMS system, social media scheduler, appointment booking software, landing page builder, membership site, and even your website builder. The platform is designed as an all-in-one solution that integrates these functions seamlessly, allowing you to consolidate your marketing tech stack and save on multiple subscriptions.

How easy is it to set up and use GoHighLevel?
GoHighLevel has a user-friendly interface designed for business owners, not just tech experts. After signing up, you'll see a comprehensive dashboard with intuitive navigation. While there is a learning curve with any powerful software, you can speed up your implementation by using templates (like those offered by Automation Links) to jumpstart your automation setup. Most users find they can become proficient within a few days of regular use.

Why This Strategy Works for Any Business

• Significant cost savings by replacing 5-10 different marketing tools with one comprehensive platform for just $97/month
• Improved lead conversion rates through automated follow-up sequences that ensure no potential customer falls through the cracks
• Enhanced customer insights with detailed tracking of every interaction, website visit, and communication in one unified timeline
• Streamlined workflows that eliminate data silos between marketing, sales and customer service teams
• Complete marketing control with built-in tools for websites, forms, emails, SMS, and social media that work together seamlessly

Inside the GoHighLevel Dashboard

When you first sign up for GoHighLevel, you'll be greeted by a comprehensive dashboard that gives you a quick overview of your business performance. The dashboard displays key metrics like contacts, deals, and various sections that help you manage your business efficiently.

As Brad Smith, owner of Automation Links with over 10 years of marketing experience, I find this dashboard to be incredibly powerful for business owners. It gives you at-a-glance information about how your business is performing without needing to dive deep into reports.

Let's explore the key sections of GoHighLevel that make it such a valuable tool for business automation.

Managing Contacts: The Heart of Your CRM

The contacts section is usually the first place I go when logging into my CRM. This is where all your leads and customers are stored with comprehensive details about each one.

When you click on a contact, you'll see everything about them - from their source (whether they came from Facebook, Google, SEO, or a custom UTM), all the pages they visited on your website, and your entire communication history with them including emails and text messages.

GoHighLevel stores detailed information about each contact, including:

• Form submissions and data they've provided
• Appointment bookings
• Automation workflows they're in
• Tags you've applied to them
• Their position in your sales pipeline

You can easily search and filter contacts using numerous criteria such as lead source, website pages visited, and custom fields. This powerful filtering allows you to create targeted lists for specific marketing actions like sending emails, adding tags, updating opportunities, or adding contacts to automated sequences.

Learn more about email automation strategies in this blog that shows you how to set up powerful follow-up sequences.

Building Sales Pipelines with Opportunities

The opportunities section is where new leads enter your system and move through your sales process. This visual pipeline makes it easy to track deals as they progress.

You can create unlimited pipelines with custom columns that reflect your specific sales process. For example, you might have columns for "New Lead," "Contacted," "Meeting Scheduled," "Proposal Sent," and "Closed Won/Lost."

What I love about the opportunity pipeline is how it visually represents your sales funnel. You can easily drag and drop deals between stages and set up automations that move leads automatically based on their actions. Many business owners miss out on this powerful feature that helps ensure no lead falls through the cracks.

When implementing a sales funnel in your digital marketing, the opportunity pipeline becomes an essential tool for tracking and closing more deals.

Unified Communications: Email, SMS and Social Media

The conversations section in GoHighLevel pulls all communications into one unified inbox. It syncs with your Gmail or Outlook email, providing a two-way connection that keeps all client communications in one place.

Beyond email, it also includes:

• SMS text messaging
• Phone calls
• Facebook and Instagram direct messages

This means if someone sends you a DM on social media, it appears in your GoHighLevel inbox where you can respond without switching platforms. This saves tremendous time and ensures you never miss important messages across different communication channels.

The social media scheduler allows you to plan and schedule posts across multiple platforms, track performance, and manage your entire social media strategy in one place.

Marketing Campaigns and Email Templates

GoHighLevel provides powerful email campaign capabilities that let you create unlimited campaigns and templates. After sending newsletters or promotional emails, you can track performance metrics like opens, clicks, and actions taken.

The template system is particularly valuable as it saves you time creating new emails. You can choose from pre-built marketing templates or create your own custom designs. The email editor is intuitive, making it easy to customize templates with your branding, images, and text.

Other marketing features include:

• Snippets for reusable content blocks
• Countdown timers for creating urgency
• Trigger links that activate automations
• Affiliate management tools
• Brand boards for consistent design
• Ad manager integration with Facebook

If you're looking to improve your email marketing conversion rates, these powerful tools can help you create more effective campaigns.

Advanced Automation: The Real Power of GoHighLevel

The automation capabilities are where GoHighLevel truly shines - and what sets it apart from many other CRMs. This is what we at Automation Links will import into your account if you sign up with our affiliate link.

With the advanced automations, you can set up workflows that:

• Send automated follow-up emails
• Create appointment reminders
• Generate tasks for your team
• Update opportunity stages
• Add or remove tags
• Send SMS messages
• And much more

For example, when a new lead fills out a form on your website, you can automatically create a system note, update their opportunity status, and trigger a series of follow-up emails reminding them to book a call or return to your website.

Another powerful automation is for appointment scheduling - ensuring clients receive reminders before meetings to reduce no-shows and automating follow-ups after the appointment.

These automations save countless hours of manual work and ensure consistent customer communication. Converting more leads into customers with a proven follow-up system is one of the most valuable benefits of implementing GoHighLevel.

Seamless Calendar and Appointment Booking

A common problem for many businesses is the disconnection between calendar apps like Calendly and their CRM. GoHighLevel solves this by providing a built-in calendar system similar to Calendly, but fully integrated with your contacts and automation.

You can create custom booking links with your branding, set your availability preferences, and ensure you don't double-book. The system automatically syncs with Google and Outlook calendars.

The appointment scheduler includes:

• Automated reminder notifications
• Easy cancellation and rescheduling options
• Full visibility of your schedule
• Custom fields for gathering information
• Integration with your automation workflows

This creates a seamless experience where appointment bookings can trigger automations, update opportunities, and keep all client information organized in one place.

Websites, Funnels and Lead Generation

GoHighLevel allows you to build entire websites, landing pages, and sales funnels directly within the platform. This means your lead generation tools are directly connected to your CRM without any integration challenges.

You can:

• Create full websites with unlimited pages
• Build sales funnels similar to ClickFunnels
• Set up e-commerce stores
• Host webinars
• Track analytics
• Add blog sections

If your website is already on WordPress, GoHighLevel offers a plugin to sync data between platforms. You can even create membership sites and client portals for premium content access.

The high-converting landing page capabilities within GoHighLevel can significantly improve your lead generation efforts.

Forms, Surveys and Interactive Content

The forms feature in GoHighLevel is particularly powerful for lead generation. You can create custom forms that embed directly on your website or landing pages.

These forms automatically push all submissions into your GoHighLevel contacts database, triggering your automated follow-up sequences. You can also create surveys and quizzes that help pre-qualify leads based on their answers.

Many business owners I work with use quizzes as an engaging way to capture leads while providing immediate value. Based on quiz responses, you can route prospects to different automations or opportunity pipelines.

Additional Powerful Features

GoHighLevel includes several other powerful tools that enhance your business automation:

• Live Chat: Set up AI-powered or manual live chat on your website that connects directly to the GoHighLevel mobile app.
• QR Codes: Generate custom QR codes that trigger specific actions when scanned.
• Membership Suite: Host online courses and content with a full membership system.
• Reputation Management: Connect with Google and other review platforms to automatically request, collect and publish customer reviews.
• Reporting: Track performance across Google Ads, Facebook Ads, attribution, calls, and appointments.
• Payments: Process invoices, estimates, contracts, orders, and subscriptions with integration to payment gateways like Stripe, PayPal, and Square.
• App Marketplace: Extend functionality with additional apps and integrations including Zapier and custom API connections.

Learning more about marketing automation in 2025 can help you get the most from these powerful features.

GoHighLevel Pricing Plans

GoHighLevel offers two main pricing plans:

1. Standard Plan - $97/month:

• Unlimited contacts
• Unlimited users
• All core features mentioned above
• Perfect for most small to medium businesses

1. Agency Unlimited Plan - $297/month:

• Everything in the standard plan
• Ability to create and manage unlimited accounts
• Ideal for agencies or businesses managing multiple brands

Compared to other CRM systems like HubSpot which can cost $800+ per month, GoHighLevel offers tremendous value. Most importantly, GoHighLevel doesn't charge more as your contact database grows - a common pricing strategy with many other email marketing platforms.

Final Thoughts: Is GoHighLevel Right For You?

If you're running a business online and either don't have a CRM or are paying too much for your current solution, GoHighLevel is worth serious consideration. The comprehensive all-in-one nature of the platform can replace 5-10 different tools you might be using, saving both money and the headaches of managing multiple platforms.

What sets GoHighLevel apart is how it ties everything together - from lead generation to follow-up to closing deals - in one unified system. The automation capabilities are particularly powerful, allowing you to create consistent customer experiences while saving countless hours of manual work.

Ready to get started? Use our affiliate link below, and our team at Automation Links will import our complete automation template into your account to give you a head start. We'll help you automate follow-ups, appointment bookings, and lead nurturing right from day one.

Take control of your business automation today and see how much time and money you can save while growing your business more effectively. Book a free 15-minute consultation session to discuss if GoHighLevel is right for your specific business needs.

Don't forget to Subscribe to our YouTube Channel for more automation strategies that can help you scale your business