How to Post on X (Twitter): UPDATED GUIDE That Converts Followers Into Customers

Brad Smith • July 25, 2025

Key Takeaways:

  • Proven system that helped a client grow from 0 to 10,000 followers in 8 months
  • Four specific post types that consistently generate leads and engagement
  • Strategic posting frequency: once daily Monday-Friday or 3 times weekly for beginners
  • AI-optimized content creation using Grok for platform-specific posts
  • Analytics-driven approach to identify peak engagement times and content performance

 

Use four proven post templates with AI optimization, post consistently with strategic timing, and leverage analytics to refine your approach for maximum engagement and lead generation.



Time Required: 15-30 minutes per post creation, plus weekly analytics review

Best For: Coaches, SaaS founders, e-commerce brands, and any business looking to turn X followers into customers

Hi there, I'm Brad Smith, founder of AutomationLinks. I've been doing this marketing stuff for the last 10 years and worked with over 2,500 brands. If you're new to X or you just want to learn how to post on X to get the best results, this guide is for you. I'm going to show you exactly how I would post on X if I were you – whether you're a beginner or advanced, this is how it's done to get the best engagement, generate leads, and convert followers into paying customers.


Why This X Posting Strategy Works for Any Business

This system leverages proven behavioral triggers and platform-specific SEO to increase post visibility and engagement. Whether you're a coach, SaaS founder, or e-commerce brand, these templates drive attention and turn followers into paying customers.


By following this method, you can automate your outreach, rank higher in searches, and consistently generate warm leads without spending on ads.


Step 1: Create and Optimize Your X Account

Before diving into posting strategies, you need to have an X account properly set up. Create your X account and go to your profile. I have other videos on my channel that show you how to optimize your profile image, your description, your link, your banner, and get approved.


Once you have your optimized profile, you'll need my four example post templates. These templates form the foundation of your X posting strategy and can be adapted for any business type.

 

  • Key Point: Profile optimization is crucial before implementing any posting strategy
  • How It Works: Optimized profiles increase trust and conversion rates from your posts
  • Tools Needed: Complete X profile with professional image, compelling description, and relevant link

 

For more detailed profile optimization strategies, see our complete X setup guide .


Step 2: Post Type #1 - Personal Story Posts

The first post type focuses on personal stories that create connection and build authority. Here's how to create these effectively:

  • Take your example post template
  • Use AI assistance with Grok (since we're using X, Grok integration works best)
  • Prompt Grok: "Can you help me create a post based on my business that I want you to fill in all your information here?"
  • Grok will help you create an optimized post based on your profile

 

AI Content Refinement Process

When working with AI-generated content, you'll need to make several adjustments:

  • Remove quotation marks that AI typically adds
  • Fix line breaks for better readability
  • Ensure the content aligns with your expertise
  • Add hooks that grab attention
  • Include elements that encourage comments, engagement, and follows

 

This post type works because it gives you a hook, grabs attention, and encourages people to comment, engage, follow you, and DM you to build up your audience.


Step 3: Post Type #2 - Call to Action with Value Posts

The second post type combines valuable content with strategic calls to action. Here are the key elements:


Visual Content Strategy

I like to use an image that is relatable to my post. What I do is either use software like Canva or have a freelancer create some images for me using platforms like Fiverr . Whatever you're talking about in your post, make sure the image is something of value or a preview of what they're going to receive.


Scheduling for Maximum Impact

You can always use the schedule feature to plan your content strategy:

  • Click schedule when creating your post
  • Schedule for today, tomorrow, or next week
  • Have all posts scheduled and ready while you're sleeping
  • This ensures consistent posting without daily manual effort

 

Key Point: Consistent scheduling maintains audience engagement

Time to See Results: Improved engagement within first week of consistent posting


Step 4: Post Type #3 - Value Bombs for Engagement

The third post type focuses on delivering concentrated value that encourages maximum engagement. This is where premium account features become crucial.


If you don't have the blue check mark yet, I encourage you to get verified and upgrade to whatever premium version you can. Premium accounts provide access to detailed analytics that are essential for optimizing your posting strategy.


Analytics-Driven Content Optimization

Once you start making posts, check your analytics regularly:

  • Go to your premium account analytics
  • Select your desired date range
  • Click on replies to see which posts generated the most engagement
  • Identify which content resonates with your audience
  • Create more content similar to your top-performing posts

 

This data-driven approach ensures you're creating content that your audience actually wants to engage with and support.


Step 5: Post Type #4 - Lead Magnet Posts

The fourth post type is designed specifically for lead generation and audience growth.


Optimal Posting Times Strategy

Go to the audience section in your analytics to find out exactly what time to post. You won't know this until you start posting consistently, so for the first month or first few weeks, post as consistently as possible.


After building some data, you can see the active times when the best time to post is. For me as an example, I would post on Tuesday right around 11 because that's when my ideal followers are the most engaged.


Demographic-Targeted Content

Structure your copywriting and posts for the age range you're trying to target, along with the gender and location data from your analytics. This personalization significantly improves engagement rates and conversion potential.

 

  • Key Point: Data-driven posting times increase visibility by 40-60%
  • How It Works: Platform algorithms favor content posted when your audience is most active
  • Time to See Results: Noticeable improvement within 2-3 weeks of optimized timing

 

Advanced Posting Strategy: The Highlight Boost

Here's one last quick tip that can significantly extend your content's reach. If you have a post that's performed well – for example, one with 2,500 views and 18 comments, which is reaching a lot of good people and getting them to follow you – use this strategy:

  • Wait 24 hours after the post goes live
  • Click on the three dots on your successful post
  • Select "Add to my highlights"

 

This gives the post another algorithm boost. While this isn't proven and could change tomorrow, I've seen positive results from this technique. When new followers find you, they often check your highlights, making this a great place for them to see all the value you provide.


For advanced X advertising strategies that can amplify your organic efforts, check out our X advertising service .


Content Creation Workflow

Here's my recommended workflow for efficient X content creation:


Daily Posting Schedule

  • Beginners: 3 times per week minimum
  • Experienced: Once daily, Monday through Friday
  • Advanced: Multiple daily posts with varied content types

 

AI-Enhanced Content Process

  • Use your post temperature
  • Input into Grok with business-specific details
  • Remove AI signals and quotation marks
  • Add proper line breaks
  • Include relevant images
  • Schedule strategically based on analytics

 

Tools for Automation

For streamlined posting, consider using HypeFury for scheduling and automation, especially when managing multiple posts across different times and days.


Measuring Success and Scaling

Analytics Tracking

Monitor these key metrics weekly:

  • Reply engagement rates
  • Follower growth velocity
  • Click-through rates to your offers
  • DM conversation starters
  • Profile visits from posts

 

CRM Integration

To maximize lead conversion from your X strategy, integrate with a comprehensive CRM system like GoHighLevel to track and nurture leads generated from your posts.

 

  • Key Point: Successful X posting is 70% strategy, 30% content quality
  • How It Works: Consistent execution with data-driven optimization compounds results over time
  • Tools Needed: X premium account, scheduling tool, analytics tracking, CRM integration

Start Building Your X Presence Today

What are you waiting for? It's time for you to get started on your X account so you can start helping more people, building your following, and posting consistently to build your brand.


This proven system has helped clients go from 0 followers to over 10,000 followers in just 8 months. The key is consistent implementation of these four post types, strategic use of AI for content creation, and data-driven optimization based on your analytics.


Remember, this system leverages proven behavioral triggers and platform-specific SEO to increase post visibility and engagement. By following this method, you can automate your outreach, rank higher in searches, and consistently generate warm leads without spending on ads.


If you need help implementing this strategy or want to accelerate your results with X advertising, consider scheduling a consultation call to discuss your specific goals and challenges.


Key Takeaway: Success on X comes from consistent posting using proven templates, strategic timing based on analytics, and continuous optimization based on performance data. Start with these four post types and adjust based on what resonates most with your specific audience.


Get more strategies and updates: Subscribe to my YouTube channe l.

  • How often should I post on X for maximum engagement?

    I recommend posting at least once a day, Monday through Friday, or three times a week if you're just getting started. Consistency is more important than frequency, especially when you're building your initial follower base.

  • What's the best time to post on X?

    You won't know your optimal posting times until you start posting consistently. For the first month, post regularly and then check your audience analytics. For example, my ideal posting time is Tuesday around 11 AM because that's when my followers are most engaged.

  • Should I use AI like Grok to create my X posts?

    Yes, since we're using X, Grok integration works particularly well. However, always edit AI-generated content by removing quotation marks, fixing line breaks, and ensuring the content aligns with your expertise and brand voice.

  • How do I know which posts are performing well?

    Use your premium account analytics to check replies and engagement metrics. Look at posts that generate the most replies and comments, then create more content similar to those high-performing posts.

  • What types of images should I include with my posts?

    Use images that are relatable to your post content. I use software like Canva or hire freelancers to create images that provide value or preview what readers will receive. The image should directly support your post's message.

  • When should I add posts to my highlights?

    Wait 24 hours after a post performs well (high views and comments), then add it to your highlights. This can provide an algorithm boost and showcases your best content to new followers who visit your profile.

  • How can I turn my X followers into paying customers?

    Use the four post types strategically: personal stories build connection, value posts establish authority, engagement posts increase visibility, and lead magnet posts drive conversions. Always include clear next steps in your posts.

  • Do I need a premium X account for this strategy to work?

    While you can post without premium, I encourage getting verified and upgrading to access detailed analytics. These insights are crucial for understanding your audience and optimizing your posting strategy.

  • How long does it take to see results from this posting strategy?

    You should see improved engagement within the first week of consistent posting. For significant follower growth and lead generation, expect 4-8 weeks of consistent implementation using this system.

  • Can this strategy work for any type of business?

    Absolutely. Whether you're a coach, SaaS founder, e-commerce brand, or service provider, these four post types can be adapted to your specific business model and audience needs.

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