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What is a Website Sales Funnel?

Brad Smith • Feb 01, 2020

This blog post has been researched, edited, and approved by expert Hannah Peake. Join our newsletter below to get our free marketing guides.

"The purpose of building a conversion funnel is to have more people traveling through each stage and ultimately completing the last step or taking the desired action."

Can you really make money with funnels?

Build your email list through opt-in funnels and sell digital/physical products to your subscribers. Create affiliate funnels and get people to buy affiliate products you are selling. Create a webinar funnel and sell a high-ticket service or product.

There are a lot of options for a website sales funnel. We need to identify what your end goal is, do you want more scheduled appointments or sales on your website? Once we identify your end goal, we'll create a free blueprint mockup to create a system that automatically converts visitors to customers.

What is a sales funnel and how does it work?

A sales funnel is a step-by-step process that allows you to bring your potential customer one step closer to your offer and a buying decision through a series of marketing actions like automated emails, videos, articles and landing pages that will do the selling for you.

What are the stages of a sales funnel?

The funnel has five stages: lead, prospect, qualified prospect, committed and transacted. Toward the bottom of the funnel, time to closing decreases and the probability of the sale occurring increases. Sales opportunities that do not progress are removed (i.e., the sales funnel is “leaky”).

Do I need a sales funnel?

You need a sales funnel, which will let you up-sell and retain buyers, so you can continue to sell to them for years to come. With an effective sales funnel , you can significantly increase the lifetime value of your customers. It's a no brainer.

What is the difference between a sales pipeline and a sales funnel?

Sales funnel and sales pipeline are discrete, both in data and the representation of the data. Sales funnel is the stages in the sales process your leads go through before becoming customers. Whereas, sales pipeline comprises of every stage in your sales process a sales rep takes to move a deal from start to close.

How do you manage a sales funnel?

Here are some tips for managing your sales funnel more effectively.

Minimize Friction in Your Sales Process. One of the toughest parts of sales is losing a good-fit prospect.
Stay on Top of Key Tasks.
Don't Send In Your Sales Team Too Early.
Don't Lose Focus.
Address a Prospect's Pain Points First.

How is sales funnel measured?

You can calculate this metric when you divide overall income for the specific period of time with the number of customers your sales funnel has generated. For example, if you generate $28,000.00 from 280 buyers, then the average sale will be $100 from one buyer.

How do I start a sales funnel?

How to Build a Sales Funnel Fast

Step 1: Analyze Your Audience's Behavior. The more you know about your audience, the more effective your sales funnel becomes.

Step 2: Capture Your Audience's Attention.

Step 3: Build a Landing Page.

Step 4: Create an Email Drip Campaign.

Step 5: Keep in Touch.

What should you do next?

Thank you for reading our blog post about website sales funnels. It's our mission to get you higher conversion rates and increase your overall revenue online. Please reach out to us here on our contact page or click this link to start a free demo and get a free mockup design for your business. We are looking forward to hearing about your business!

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