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Choosing The Best Checkout Payment Processor for Your Website

SamCart is the Best Checkout Payment Processor for Service-Based Businesses

Use the Upsell, Add-Ons, and Abandoned Cart Features SamCart Offers

Once your SamCart is all set up and integrated into your website, you’ll want to utilize their upsell, add-ons, and abandoned cart features. Abandoned cart emails send your customers emails when they don’t purchase anything and remind them to return and complete the purchase. You can even customize your abandoned emails to include a small discount that adds extra encouragement for them to return.

An abandoned cart is triggered by the first page of your checkout payment processor, where you collect your customer’s first and last name and email address. After they fill out the information and move on to the next page, if they do not purchase anything, that will trigger the abandoned cart emails.

After you’ve collected your customer’s data, essential for follow-up, you can set up a page where you can offer a few different options. You can add in payment options for your customers so they can choose to pay for your services monthly or pay in full and receive a discount. You can add an option for a coupon code for your customers as an extra incentive to purchase from you.

Underneath your payment plan options and coupon code section, you can include an option to add on additional services or products that go well or complement what your customer currently has in their cart. The add-ons provide a way to get your average order up and add value for your customer.

Shopify Offers the Best Checkout Experience for E-Commerce Sites

If you run an e-commerce business, one of the main goals should be to set your checkout up to look as close to Amazon as possible. Setting up your checkout to look like Amazon provides a familiar checkout experience that allows your customers to trust you and leads to more conversions. Shopify allows you to customize your checkout page to provide an Amazon-like experience.

In e-commerce, we always recommend you set up your e-commerce for Google Shopping, Facebook Shopping, or Instagram shopping to allow your customers to easily purchase directly from there instead of being directed from your homepage.

Shopify is a customizable checkout payment software that allows unique customization to easily integrate into your website seamlessly and add on upsells and subscriptions services. You can offer to subscribe and save services or offer one-time purchases. You can also add recommended products through the checkout page to allow your customers to add additional products to easily increase your average sales.

Shopify allows you to integrate pay over time features such as Affirm to enable your customers to choose a payment plan when their cart reaches a certain threshold. These apps will allow you to receive your money upfront, and they will take on the payment plan for the customer and assume the risk of allowing your customer to pay for your product on a payment plan. 

Increase Your Conversion Rates with Shopify’s Abandoned Cart Feature

Shopify makes it easy to set up abandoned cart emails. They already have abandoned cart emails built into their platform that you can plug and play. It’s as simple as switching the abandoned cart function on in Shopify, and they will start to send abandoned emails to your customers.

You’ll want to make sure you download your email marketing platform in the Shopify app store. For an email marketing campaign, we recommend Active Campaign for both Shopify and SamCart. It integrates seamlessly to easily activate abandoned cart emails every time a customer enters your online store.