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How to Integrate and Embed SamCart in Your Website Builder

Brad Smith • Feb 16, 2022

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In This Video Brad Smith shows you a recent case study based on one of our clients who increased sales by 140%.

Generative AI Experimental Answer

Here are four simple tips to help answer your question about How To Integrate SamCart into Your Website:

Choose the Right Template: SamCart offers various templates for your checkout page. Opt for the Multi-Step Checkout template as it allows for better follow-up techniques, such as abandoned cart emails.
Include Essential Fields: When customizing your checkout page, include must-have fields like the first and last name, email, phone number, and billing address. These are crucial not only for customer engagement but also for resolving any potential payment disputes.
Offer Multiple Payment Options: Use the Multi-Step Checkout feature to provide customers with various payment plans, such as monthly payments or a discounted upfront payment. Offering flexibility increases the chances of conversion.
Embed the Checkout Page: Finally, you'll need to embed the checkout page into your website. This is often done by generating an iFrame within SamCart and placing it in the code of your site.

4 Additional Tips:

Set Up Abandoned Cart Emails: Before embedding the checkout page, make sure to set up abandoned cart emails in SamCart. This increases the chances of converting customers who leave the checkout process midway.
Upselling and Add-Ons: Consider including upselling options or add-ons directly on the checkout page. This can increase the average cart value and overall revenue.
Integrate with CRM/Email Marketing Tools: Use SamCart's 'Integrations' tab to link your checkout page with CRM or email marketing platforms like HubSpot. If the platform you want to integrate with isn't available, you can use Zapier as a workaround.
Follow-Up Techniques: Besides abandoned cart emails, incorporate other types of follow-up emails, like those offering additional information on upsells and other products. This helps in building a longer-term relationship with the customer, potentially making them repeat buyers.

How to Seamlessly Integrate SamCart with Your Website for Optimized Conversions

SamCart isn't just another checkout software; it's a robust tool aimed at elevating your conversion rates through highly optimized checkout pages, upsells, subscription plans, and a plethora of payment options.

If you have a branded website, you likely prefer having customers purchase directly from your domain, rather than being redirected to an external page. This guide will take you through the ins and outs of setting up SamCart right on your website, ensuring not just a high-converting checkout page, but also efficient follow-up techniques.

Selecting the Ideal SamCart Template for Your Needs

Setting Up Your Multi-Step Checkout on SamCart

SamCart has a wide variety of checkout page templates you can choose from, but you're going to want always to select the multi-step. The multi-step template allows you to set up follow-ups like abandoned card emails which are essential in helping you convert and increase your sales.

When you have appointment-based, lead-based, or membership-type businesses, you should always include abandoned carts. In SamCart, you can reach out to your customer and see if they have any questions or schedule a follow-up call, which makes them more likely to choose to become a client.

Setting Up Your Multi-Step Checkout on SamCart

After you select the multi-step checkout option, you have the option of designing the interface any way you want and include any fields you'd like to include in your checkout page. You want to keep it simple, include first and last name, email, phone number, and you should always request an address just in case there's ever a dispute in the future. The number one thing PayPal or Stripe looks for is that you have their billing address, so you want to be sure to ask for that upfront.

With multi-step checkout, you can give your customers the option of paying for the service or product monthly, or they can save money if they pay upfront. The two options give customers the flexibility to choose how they pay based on how comfortable they feel. Some people like to pay monthly, and others like to pay for it all upfront to get the payment out of the way.

You can easily scale your company by including payment options and including upselling add-ons. You can include both of these options on your checkout page right in SamCart. Setting up add-ons in your multi-step checkout allows your customers to add whatever product might go well with the service or product they are already purchasing. It's a great way to bring your total average cart up.

Personalization and Essential Fields

Once you've selected the Multi-Step Checkout option, you have complete freedom to design the interface to suit your brand’s aesthetic. However, the real art lies in balancing design with functionality.

Essential fields to include are the first and last name, email, phone number, and billing address. This last item is crucial for resolving any future payment disputes.

Flexible Payment Plans

Offering multiple payment options not only gives your customers the flexibility to choose what suits them but also improves your conversion rates. With Multi-Step Checkout, you can offer a monthly payment plan or a discounted upfront payment.

Upselling and Add-Ons: Elevate Your Revenue

SamCart’s interface allows you to effortlessly add upselling options and add-ons right on your checkout page. Introducing these options can significantly increase the average value of each cart, providing a passive yet effective revenue boost.

Embedding SamCart into Your Website: A Step-by-Step Guide

Setting up Abandoned Cart Emails

Before you proceed with the technicalities of embedding SamCart, ensure you have set up abandoned cart emails. These emails act as gentle nudges, urging the customer to complete their purchase and thereby improving your conversion rates.

Building Customer Relations through Follow-Up Emails

Apart from abandoned cart reminders, your follow-up strategy should also include automated emails about upsells, down sells, and your other product offerings.

With a well-structured email sequence, you can significantly increase customer retention and even transition one-time buyers into lifetime customers.

Advanced Follow-Ups and Integrations

Now that you have your checkout page set up like Amazon with reviews, videos, add-ons, FAQs, payment options to help increase your average order value, you're going to want to set up any integrations and follow-ups. You need to set up your abandoned cart, and any email flows to help you stay in touch with your clients and customers. You can do this by navigating to Integrations from your SamCart page.

You can easily choose which website you want to integrate, such as HubSpot, and if you can't find the website you want to integrate, you can use Zapier, an automation tool that helps move information in between apps. Using the rules, you can set up at which point these integrations will communicate with your customer. For example, on checkout, their email is added to the HubSpot client list for email follow-up.

The next thing you will want to do is make sure your abandoned cart emails are set up. You can review the list, send personal emails to people who have abandoned their carts, and check in to see if they have any questions. These follow-ups are essential for helping increase your conversion and sales.

If you have any questions about setting up SamCart or using iFrame Generator, you can sign up for SamCart using my affiliate link here and get a 14-day free trial.

Make sure to download our "Million Dollar Sales Funnel" to get a copy for your business by clicking here https://www.automationlinks.com/funnel.