The “One Tweet Sales Funnel” – How to Sell Without Selling
Brad • February 5, 2025
The 5-Step Tweet Hack That Quietly Floods Your DMs with Clients
- Pin a high-value tweet: Use a relatable image, offer something actionable, and ask for comments to start the funnel.
- Engage through comments: Respond to comments with DMs to deliver your free resource and build trust.
- Follow up in DMs: Share links, explain your offer, and ask questions to deepen the relationship.
- Send leads to a landing page: Collect emails and deliver your resource while keeping the process simple and clear.
- Automate follow-ups: Use emails and DMs to stay connected, provide value, and nurture leads over time.
One tweet, one image, and one ad without selling anything—this is the new X (Twitter) sales funnel. It’s working across all our clients’ accounts. If you want high-quality clients reaching out to you without pitching them, here’s how to do it.
My name is Brad Smith, owner of
Automationlinks . Been doing this marketing stuff for the last 10 years, work with over 2500 clients. I'm going to walk you through, step-by-step, the exact sales funnel that's working best for us and all of our clients on X.
Why Most Tweets Don’t Convert Into Sales
Most tweets fail because they focus on selling, not building relationships. People won’t engage if they feel pressured to buy. Instead, give value first.
Step 1: Pinning a High-Value Tweet
Start by pinning a high-value tweet to your profile. Include:
- A relatable image (like your face) to build recognition.
- A clear, actionable offer (e.g., a free guide).
- A call to comment on the post to access the offer.
This tweet acts as your sales funnel’s entry point. Example: My pinned tweet shows my face, offers a free checklist, and asks users to comment. My team then sends the guide via DM.
Step 2: Driving Engagement With Comments
When someone comments, your team gets notified. Reply with a DM like:
“Thanks for commenting! Here’s your guide: [LINK].”
The link leads to a landing page where they exchange their name and email for the resource.
Step 3: Following Up in DMs
Use DMs to deepen the relationship:
- Send the guide link.
- Ask if they need help.
- Share a video explaining how to use the guide (e.g., a YouTube tutorial).
This builds trust and positions you as a helper, not a seller.
Step 4: Sending Leads to a Landing Page
Your landing page should:
- Collect their name/email.
- Deliver the promised resource.
- Include a follow-up email with the same title as the guide (to avoid confusion).
- Encourage replies (e.g., “Let me know if you have questions!”).
Add options to schedule a call, join a community, or watch more videos to nurture the relationship.
Final Step: Automated Follow-Ups
Send a series of 7 follow-up emails to stay top-of-mind. Use these to:
- Share additional value.
- Remind them to engage with your content.
- Invite them to purchase or join your community.
Conclusion
This funnel works because it prioritizes relationships over sales. By giving value upfront (free guides, videos, and DMs), you build trust. When prospects finally reach out, they already feel connected to you.
Test this flow on your X profile, and adapt it to platforms like LinkedIn or Instagram. For more tips on X ads or growing your channel, explore our
YouTube playlist .
What should I include in my pinned tweet?
Use a relatable image (like your face), offer a free high-value resource, and ask users to comment to access it.
How do I handle comments on the pinned tweet?
Reply with a DM thanking them and sending the promised resource via a link to your landing page.
What’s the best way to follow up after sending the resource?
Use DMs to ask if they need help, share a video explaining the resource, and encourage them to engage further.
How do I ensure my landing page converts?
Keep it simple: collect their name and email, deliver the resource instantly, and include a follow-up email with the same title as the guide.
Can this funnel work on other platforms?
Yes! This strategy can be adapted for LinkedIn, Instagram, or any platform where you can engage with your audience.
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