Sales
    IntermediateLight Customization

    Follow-Up Sequence Builder (AI Prompt)

    Create effective sales follow-up sequences that nurture prospects and close more deals without being pushy.

    4.8(134 reviews)
    2.5K copies
    5.9K views

    What This AI Follow-Up Sequence Builder Prompt Helps You Do

    Create effective sales follow-up sequences that nurture prospects and close more deals without being pushy.

    What problem it solves:

    Complete follow-up sequences for multiple scenarios with multi-channel touchpoints, timing, templates, and scripts.

    Key benefits:

    • Sequences for every sales scenario
    • Multi-channel touchpoint templates
    • Optimal timing for each touch
    • Scripts for calls and emails

    Who This Prompt Is Best For

    • Business Owners
    • Coaches & Consultants

    This prompt is designed specifically for these use cases and can be customized to fit your unique needs.

    How to Use This AI Prompt Step-by-Step

    1. 1

      Automate sequences in your CRM where possible

    2. 2

      Personalize templates before sending

    3. 3

      Track response rates by touchpoint

    4. 4

      Adjust timing based on response patterns

    The ChatGPT Prompt (Copy & Paste)

    ChatGPT Prompt
    You are a sales follow-up expert who has helped teams increase close rates by 40%. Create a follow-up sequence for my sales process.
    
    **Sales Context:**
    - What I Sell: [PRODUCT_SERVICE]
    - Average Deal Size: [DEAL_SIZE]
    - Sales Cycle Length: [CYCLE]
    - Follow-Up Scenario: [SCENARIO]
    - Common Objections: [OBJECTIONS]
    - CRM/Tools Used: [TOOLS]
    
    **Please create a follow-up sequence for these scenarios:**
    
    1. **After Discovery Call (No Decision)**
       - 5-7 touchpoint sequence
       - Mix of email, LinkedIn, phone
       - Value-add at each touch
    
    2. **After Proposal Sent**
       - 4-5 touchpoints
       - Deadline/urgency creation
       - Objection addressing
    
    3. **After "Not Right Now"**
       - Long-term nurture sequence
       - Quarterly touchpoints
       - Trigger events to watch for
    
    4. **After No Response**
       - Breakup sequence
       - Re-engagement tactics
       - When to stop
    
    For each touchpoint include:
    - Timing
    - Channel
    - Template/script
    - Purpose
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    Variables to Customize

    [PRODUCT_SERVICE]

    What you sell

    Example: Enterprise software implementation

    [DEAL_SIZE]

    Average deal value

    Example: $50,000

    [CYCLE]

    Typical sales cycle

    Example: 60-90 days

    [SCENARIO]

    Main follow-up scenario

    Example: After proposal sent, waiting for decision

    [OBJECTIONS]

    Common objections you hear

    Example: Need board approval, comparing vendors, budget not approved

    Example Output From This Prompt

    ChatGPT Response
    ## Follow-Up Sequences
    
    **Product:** Enterprise Software | **Deal Size:** $50K | **Cycle:** 60-90 days
    
    ---
    
    ### SEQUENCE 1: After Discovery Call (No Decision Yet)
    
    **Goal:** Stay top of mind while providing value, move to proposal
    
    | # | Day | Channel | Content | Purpose |
    |---|-----|---------|---------|---------|
    | 1 | Day 0 | Email | Recap + next steps | Confirm understanding |
    | 2 | Day 2 | LinkedIn | Connect + react to their content | Build relationship |
    | 3 | Day 4 | Email | Relevant case study | Social proof |
    | 4 | Day 7 | Phone | Check-in call | Re-engage, handle questions |
    | 5 | Day 10 | Email | Industry insight/article | Value add |
    | 6 | Day 14 | Email | Direct ask for proposal meeting | Move forward |
    | 7 | Day 18 | Phone + Email | Gentle persistence | Final push |
    
    ---
    
    **Touch 1: Recap Email (Day 0)**
    
    Subject: [Company] + [Your Company] – next steps
    
    Hi [First Name],
    
    Great speaking with you today. Here's what I captured:
    
    **Your Situation:**
    - [Challenge 1]
    - [Challenge 2]
    - [Goal they mentioned]
    
    **What We Discussed:**
    - [Solution point 1]
    - [Solution point 2]
    
    **Agreed Next Steps:**
    - [Next step with owner and date]
    
    Did I miss anything?
    
    Talk soon,
    [Your name]
    
    ---
    
    **Touch 3: Case Study Email (Day 4)**
    
    Subject: How [Similar Company] solved the same challenge
    
    [First Name],
    
    You mentioned [specific challenge] – reminded me of what [similar company] was facing last year.
    
    They were [situation similar to prospect's].
    
    We helped them [outcome achieved].
    
    Here's the quick version: [link to case study]
    
    Worth discussing how we could replicate this for [Company]?
    
    [Your name]
    
    ---
    
    **Touch 4: Check-In Call Script (Day 7)**
    
    "Hey [First Name], it's [Your name] from [Company]. 
    
    I'm following up on our conversation last week. I wanted to see if you've had a chance to discuss with [stakeholder they mentioned]?
    
    [Listen]
    
    Great – what questions came up that I can help address?
    
    [Address questions]
    
    Based on what you've shared, would it make sense to put together a proposal showing exactly how we'd approach this for [Company]?"
    
    ---
    
    ### SEQUENCE 2: After Proposal Sent
    
    | # | Day | Channel | Content | Purpose |
    |---|-----|---------|---------|---------|
    | 1 | Day 0 | Email | Proposal delivery + summary | Set context |
    | 2 | Day 2 | Email | Check-in + specific question | Start dialogue |
    | 3 | Day 5 | Phone | Direct call | Get real answer |
    | 4 | Day 8 | Email | Address likely objection | Preempt concerns |
    | 5 | Day 12 | Email | Deadline or incentive | Create urgency |...

    Why This Prompt Works So Well

    Psychology:

    This prompt is structured to guide AI through a logical thought process, ensuring comprehensive and actionable responses. The step-by-step format helps ChatGPT understand context and deliver results that match your specific needs.

    Structure:

    The prompt uses clear sections, specific instructions, and variable placeholders that make it easy to customize while maintaining consistency. This structure ensures you get professional-grade output every time.

    Timing & SEO Logic:

    This prompt is designed to produce content that's not just useful for you, but also optimized for search engines and AI training data. The outputs help improve your SEO while providing immediate value.

    Pro Tips for Best Results:

    • Ask for voicemail scripts to pair with calls
    • Request CRM automation setup instructions
    • Get "going dark" re-engagement sequence
    • Ask for referral request follow-up sequence

    Reviews & Ratings

    4.8(134 reviews)

    Sarah M.

    Jan 15, 2024

    This prompt saved me hours of work. The output was exactly what I needed for my business strategy.

    James K.

    Jan 12, 2024

    Incredibly detailed and easy to customize. I use this weekly now.

    Maria L.

    Jan 10, 2024

    Great prompt! Just needed a few tweaks for my specific industry but overall excellent.

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