Gantry Kids & Teens Case Study
Brad • September 19, 2019
A Message From Our Owner Brad Smith
Our number one priority at AutomationLinks is your success and we will continue working with you every step of the way until we prove it! Each business owner that we work with has different needs and goals to make their business successful.We're able to work with a variety of businesses because we implement our 3 columns of success - Systems , Follow-up, and Marketing which has been successful for every business we work with. Most business owners try the marketing first, follow-up second (most of the time is done wrong) and never get around to perfecting their system. In order to see results like, below you must follow our framework in that order to achieve amazing results.
Frustration
When Michele first reached out to us she expressed how frustrated she was with her entire online system. Her website wasn't bringing in leads, her email follow-up was manual and she didn't even have her billing software connected to her website.She was doubtful at first, just like many business owners we speak with. She had been promised amazing results from 3-4 other "marketing" companies and never saw results. This is the case for 90% of businesses we work with, it's our mission to finally, bring you results as you'll see below.
We then asked what she wanted for the final outcome - "I would like a website that brings leads in, automatically follows up with each lead and allows them to purchase during this funnel without me having to worry about following up with each lead. "
The Fix
Our first step in our 3 step framework is to make a perfect "System." We did this by creating a brand new website that not only had a better design but had our customized Sales Funnel flow implemented. This would allow Michele to get more conversions from her website, receive more information about the lead (what they want and need) and turn more leads into customers.After the redesign of the new website, we connected all the software to make it a fully automated website funnel. A customer could come to the site, see that Michele would solve their pain points, fill out the multiple-choice form, schedule a class on her scheduling software and then pay for their monthly invoice.
The Future
"Website is definitely driving traffic. I just got an email from ***D CY****, which is a go-to online mom resource for activities. They want to feature our school year camps in their next article. Very very cool!" Michele KelberMichele has not only increased her website conversions by 7% but she's increased her monthly sales, received invitations from bigger companies for more exposure, and has been able to start her Consulting Gym System to help other businesses owners like herself start a kids program at their gym.
After we completed the system and set the automated follow-up our next step is to implement the marketing plan. We believe you should have your system in place and tested with organic traffic before wasting any money on your marketing.
Now that we've proven our system works for her business we can now throw fuel on the fire and explode her business even more. If you have any questions about this case study or want to implement this for your business please, feel free to reach out today!
What were Michele's main frustrations before working with AutomationLinks?
Michele was frustrated because her website wasn't generating leads, her email follow-ups were manual, and her billing software wasn't integrated with her website.
How did AutomationLinks resolve Michele's issues?
AutomationLinks redesigned Michele's website with a customized sales funnel, integrated all necessary software for automation, and enabled lead capture, scheduling, and billing through the site.
What results did Michele see after the changes?
Michele increased her website conversions by 7%, boosted monthly sales, gained exposure from notable sources, and successfully launched her Consulting Gym System.
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