Free Marketing Planning Tool

Marketing Investment Calculator

See what a realistic marketing investment could look like based on your revenue and growth goals. Then build a personalized plan around your business.

Every number here is an estimated starting point. Final scope and pricing are set during the planning process.

What does your business generate in monthly revenue? {{ revenue }}/mo
Start-up $50k $100k $250k $500k $750k $1m+
HOW MUCH WILL YOU SET ASIDE FOR MARKETING?
i Keeps your pipeline full and your customers loyal. A fit for established brands running mostly on referrals and word of mouth.
5%
Maintain
Strengthen the essentials and protect momentum.
MOST POPULAR
i The benchmark most growing businesses plan around. Builds repeatable lead flow and steadily wins new market share.
10%
Grow
Build a connected system for consistent growth.
i Aggressive growth mode. What fast scaling businesses invest to move faster than competitors and capture the market quickly.
15%
Scale
Expand reach, capacity, and acquisition more aggressively.
WHERE THIS BUDGET COULD GO

An example of how the selected investment may be distributed. These are not fixed fees.

Strategy and managementPlanning, builds, and campaign management, done for you {{ mgmt }}
Advertising budgetPaid reach and retargeting, paid to the platforms {{ ads }}
Software and technologyWebsite, CRM, email, and automation platforms {{ software }}
Content and creativePosts, emails, video, and design {{ content }}
{{ minNote }}

These figures are initial planning estimates based on the revenue and investment level selected. Your actual plan and allocation depend on your goals, current systems, audience, priorities, and advertising needs.

SMART BENCHMARK

At {{ revenue }} per month in revenue, a business reinvesting {{ pctLabel }} would plan on roughly {{ budget }} per month toward growth.

This is a planning benchmark, not a quote or a projection of results. The right allocation depends on where the biggest gaps are today, so your plan may prioritize acquisition, conversion, follow-up, technology, or a combination of all four.

Initial system build Scoped when you build your plan
Estimated ongoing monthly investment {{ budget }}/mo
Planning, setup, integrations, migration, testing, and launch needs vary by business. We will review your current systems and discuss the right build approach with you.
Like these numbers? Build the plan behind them. Answer a few questions about your business and we will turn this estimate into a personalized marketing plan, then walk it through with you.
WHAT YOUR PLAN COULD INCLUDE

More Than a Marketing Budget

Your investment can support the systems, campaigns, and follow-up needed to turn attention into measurable growth. Explore the services that may be included in your custom plan.

YOUR DONE-FOR-YOU MARKETING PLAN Open a service to see the work behind it

{{ svc.desc }}

{{ pt }}

This is a preview of what we can build and run, not a finalized plan.

See which of these your business actually needs.
NEXT STEP

Turn this estimate into a real plan

Answer a few questions about your business and we will turn these estimates into a personalized marketing plan.